Utah Internet Marketing Bootcamp

Internet Marketing – Executing versus Reacting

So, what is reactive Internet Marketing? Well, as with the Internet, there is no single answer, but there are a series of key indicators that may determine if you are reacting or executing. The “New Marketing” has all those great buzz words such as blogs, wikis, website optimizing, and social networks. What power meal (breakfast, lunch, or dinner – hey it may be a long day) would be complete without those dreaded questions, “Do you blog?” or “How is your social networking life?

Improve your Business Cards and Enhance your Sales

” As if they really care. The ability to reach a customer has become more fragmented now than at any time in the past. Reaching the right customer is the challenge, and this becomes more complex due to the multitude of media options compounded by the multitude of options within each media, which may explain why so many companies lose their focus. Then along comes a friend or a sales rep, or one-in-the-same with a solution to help you leap frog your competition, jump into the 21st century, and get jiggy, so you can find those targeted customers. In many cases, the solution may not be clear, but the buzz about success stories has you believing that though you may not understand it, hey you should do it.

Are you executing or reacting? Blogs: I know more companies that jumped on the blog bandwagon because it was the “thing to do.” Okay, it is easy to write what you think, post it on your site, and do this as often as you can, BUT…There are numerous stories of individuals getting a bit behind in their blogging, so as not to be a bad blogger they start to fill in their blog with public relations messages, customer testimonials, or upcoming events or sales.You will lose respect from your readers if you do not blog ‘correctly’. Blogging is for ideas, views, concepts, and opinions, not to promote your product.

Delhi School Of Internet Marketing

The customer is very savvy and if they are on the Internet looking at your blog, they know what to expect, so do not insult them. A company designs a blog concept that includes a customer response section. A plan is developed to determine who from the company will post to the blog (ex. CEO, CFO, CMO, Technical personnel, etc.). Lastly, there should be someone monitoring the process to ensure that there are timely blogs being posted, and that the goal to draw readers to the blog and to engage the customer to create a dialogue via blog responses is being met. If not, then change your focus and energy to work on things that are working for you now and do not waste valuable time. You can always return to the idea at a later time.

Utah Top 10 Internet Marketing Tips for Beginners

Websites: With all the tools that are available to buy a website domain name, then buy the hosting services on the Internet, and finally build a website in minutes, it is no wonder that the value of what is present on a website has more form than function. In addition, there seems to be a new website technology popping up every day, and these new technologies are always looking for a website so they can test out their solution, and the perceived leap frog begins.How many websites are technically ‘cool’? The website has all the latest tools such as RSS, podcasts, streaming video, flash, and 360º viewing.Are you engaging and retaining valued customers? Are you drawing in new customers? Is the website the alter ego of the company? Does it reflect the business beliefs, brand values, and customer requirements? Does your website reflect the values and image that you are presenting in other mediums?

Internet Marketing Examples

If your response to the questions is no, then you are reacting to external pressures and not following your business and marketing plan.The value of your website is not in how cool it looks, but does it reflect your values as a business, or how you want your products to be viewed, and will it retain existing customers while attracting new customers. Will it drive top line exposure and bottom line revenues? Many of the new tools are not search engine compatible, thus what you see is not what the computer driven search engines see. One of the goals of a website it to provide 24 X 7 visibility, to submit your products and band in a manner that the search engines can catalog the information and return it as a search result when potential customers are searching for services and products.

Internet Marketing Strategies - Where Do I Start?

Are you engaging and retaining valued customers? Are you drawing in new customers? Don’t build in the latest tools just because they are available. Stop, Think, Act, and Develop the website that reflects the business’s values, the brand and product information in the manner that your store and sales representatives are presenting it.Social Networks: Joining a new social network has become as easy as1) Open your email, 2) Read a message from an acquaintance, friend, family member, or long lost business associate, and 3) Click on the invitation link.

Invite the Media to Tell Your Story

Every business owner looks for ways to constantly stay ahead of their competitors when doing business on the Internet, or in general. The main component of success involves increasing their website visibility in the search engines. Obtaining better search engine placement and having increased online exposure is a process that takes time, patience, and access to qualified resources. The solution? The implementation of press release submissions will be one giant leap toward a successful online marketing strategy. Online press release submissions can accomplish many goals that relate to your online positioning strategy. Getting your website content syndicated should be a top priority in your overall marketing strategy. Content syndication will send your website marketing efforts into overdrive if conducted in an ethical manner. I say the word “ethical” because there are many so-called website owners who are using shady techniques to get better search engine rankings and online exposure by utilizing short term spam techniques. Consequently, you will be left with short term placement results and have created a bad name for your company within the Internet marketing community. Online news wires are taking advantage of RSS (Real Simple Syndication) technology in order to extend their marketing reach via the Internet. This enables your company news to be seen on a variety of websites related to your business news. Furthermore, your news will also be syndicated on other websites if they use news related content. This is a popular means of keeping one’s web site up-to-date with industry related content. Imagine being able to see results in matter of weeks, instead of months as with traditional internet marketing. If your marketing efforts are not getting you the amount of online exposure you desire, I would suggest implementing the power of press release submissions through RSS technology. It is time to gain a competitive advantage in your industry and jump start your online marketing exposure. Press release submissions are the key to unlocking your true marketing potential. ZZZZZZ

Arizona Internet Marketing Affiliate

Internet Marketing – Executing versus Reacting

So, what is reactive Internet Marketing? Well, as with the Internet, there is no single answer, but there are a series of key indicators that may determine if you are reacting or executing. The “New Marketing” has all those great buzz words such as blogs, wikis, website optimizing, and social networks. What power meal (breakfast, lunch, or dinner – hey it may be a long day) would be complete without those dreaded questions, “Do you blog?” or “How is your social networking life?

Top 10 Internet Marketing Tips for Beginners

” As if they really care. The ability to reach a customer has become more fragmented now than at any time in the past. Reaching the right customer is the challenge, and this becomes more complex due to the multitude of media options compounded by the multitude of options within each media, which may explain why so many companies lose their focus. Then along comes a friend or a sales rep, or one-in-the-same with a solution to help you leap frog your competition, jump into the 21st century, and get jiggy, so you can find those targeted customers. In many cases, the solution may not be clear, but the buzz about success stories has you believing that though you may not understand it, hey you should do it.

Are you executing or reacting? Blogs: I know more companies that jumped on the blog bandwagon because it was the “thing to do.” Okay, it is easy to write what you think, post it on your site, and do this as often as you can, BUT…There are numerous stories of individuals getting a bit behind in their blogging, so as not to be a bad blogger they start to fill in their blog with public relations messages, customer testimonials, or upcoming events or sales.You will lose respect from your readers if you do not blog ‘correctly’. Blogging is for ideas, views, concepts, and opinions, not to promote your product.

Internet Marketing Basics

The customer is very savvy and if they are on the Internet looking at your blog, they know what to expect, so do not insult them. A company designs a blog concept that includes a customer response section. A plan is developed to determine who from the company will post to the blog (ex. CEO, CFO, CMO, Technical personnel, etc.). Lastly, there should be someone monitoring the process to ensure that there are timely blogs being posted, and that the goal to draw readers to the blog and to engage the customer to create a dialogue via blog responses is being met. If not, then change your focus and energy to work on things that are working for you now and do not waste valuable time. You can always return to the idea at a later time.

Arizona Top 10 Internet Marketing Tips for Beginners

Websites: With all the tools that are available to buy a website domain name, then buy the hosting services on the Internet, and finally build a website in minutes, it is no wonder that the value of what is present on a website has more form than function. In addition, there seems to be a new website technology popping up every day, and these new technologies are always looking for a website so they can test out their solution, and the perceived leap frog begins.How many websites are technically ‘cool’? The website has all the latest tools such as RSS, podcasts, streaming video, flash, and 360º viewing.Are you engaging and retaining valued customers? Are you drawing in new customers? Is the website the alter ego of the company? Does it reflect the business beliefs, brand values, and customer requirements? Does your website reflect the values and image that you are presenting in other mediums?

Internet Marketing Business For Sale

If your response to the questions is no, then you are reacting to external pressures and not following your business and marketing plan.The value of your website is not in how cool it looks, but does it reflect your values as a business, or how you want your products to be viewed, and will it retain existing customers while attracting new customers. Will it drive top line exposure and bottom line revenues? Many of the new tools are not search engine compatible, thus what you see is not what the computer driven search engines see. One of the goals of a website it to provide 24 X 7 visibility, to submit your products and band in a manner that the search engines can catalog the information and return it as a search result when potential customers are searching for services and products.

Internet Marketing Strategies - Where Do I Start?

Are you engaging and retaining valued customers? Are you drawing in new customers? Don’t build in the latest tools just because they are available. Stop, Think, Act, and Develop the website that reflects the business’s values, the brand and product information in the manner that your store and sales representatives are presenting it.Social Networks: Joining a new social network has become as easy as1) Open your email, 2) Read a message from an acquaintance, friend, family member, or long lost business associate, and 3) Click on the invitation link.

How to defeat Email spam

People have taken a number of approaches trying to do their own advertising ranging from silly all the way to insulting. These people choose there approach for various reasons. Some were ignorant about advertising and marketing while others were acting on incorrect information - usually in the form of cliches such as "sex sells." If you're in doubt, I can assure you that unless your business is in Nevada, sex does not sell. If you're going to handle your own advertising, here are a few things to avoid: Pictures that have nothing to do with your product or service - If your company is in the carpet cleaning business there is no reason to have a picture of a baby. No one is going to say "What a cute baby, I think I want this company to clean my carpets." The same goes for pictures of sexy people (male or female) in provocative poses and little clothing. Cheesy headlines - I actually saw an ad with a headline that said "We might be able to afford a bigger ad if you'd buy something from us." Yes, this will probably get someone's attention, but do you want to be remembered as the company that is having financial problems? Illegible fonts - Most people will not take the time to decipher your ad when it is written in brush script, in which case, even the most persuasive copy is rendered useless. You want to use simple, clean fonts for headlines and body copy. Save the artistic fonts for accents and things of that nature.

Nevada Keyword

Internet Marketing – Executing versus Reacting

So, what is reactive Internet Marketing? Well, as with the Internet, there is no single answer, but there are a series of key indicators that may determine if you are reacting or executing. The “New Marketing” has all those great buzz words such as blogs, wikis, website optimizing, and social networks. What power meal (breakfast, lunch, or dinner – hey it may be a long day) would be complete without those dreaded questions, “Do you blog?” or “How is your social networking life?

How to defeat Email spam

” As if they really care. The ability to reach a customer has become more fragmented now than at any time in the past. Reaching the right customer is the challenge, and this becomes more complex due to the multitude of media options compounded by the multitude of options within each media, which may explain why so many companies lose their focus. Then along comes a friend or a sales rep, or one-in-the-same with a solution to help you leap frog your competition, jump into the 21st century, and get jiggy, so you can find those targeted customers. In many cases, the solution may not be clear, but the buzz about success stories has you believing that though you may not understand it, hey you should do it.

Are you executing or reacting? Blogs: I know more companies that jumped on the blog bandwagon because it was the “thing to do.” Okay, it is easy to write what you think, post it on your site, and do this as often as you can, BUT…There are numerous stories of individuals getting a bit behind in their blogging, so as not to be a bad blogger they start to fill in their blog with public relations messages, customer testimonials, or upcoming events or sales.You will lose respect from your readers if you do not blog ‘correctly’. Blogging is for ideas, views, concepts, and opinions, not to promote your product.

Internet Marketing Basics

The customer is very savvy and if they are on the Internet looking at your blog, they know what to expect, so do not insult them. A company designs a blog concept that includes a customer response section. A plan is developed to determine who from the company will post to the blog (ex. CEO, CFO, CMO, Technical personnel, etc.). Lastly, there should be someone monitoring the process to ensure that there are timely blogs being posted, and that the goal to draw readers to the blog and to engage the customer to create a dialogue via blog responses is being met. If not, then change your focus and energy to work on things that are working for you now and do not waste valuable time. You can always return to the idea at a later time.

Nevada Top 10 Internet Marketing Tips for Beginners

Websites: With all the tools that are available to buy a website domain name, then buy the hosting services on the Internet, and finally build a website in minutes, it is no wonder that the value of what is present on a website has more form than function. In addition, there seems to be a new website technology popping up every day, and these new technologies are always looking for a website so they can test out their solution, and the perceived leap frog begins.How many websites are technically ‘cool’? The website has all the latest tools such as RSS, podcasts, streaming video, flash, and 360º viewing.Are you engaging and retaining valued customers? Are you drawing in new customers? Is the website the alter ego of the company? Does it reflect the business beliefs, brand values, and customer requirements? Does your website reflect the values and image that you are presenting in other mediums?

Delhi School Of Internet Marketing

If your response to the questions is no, then you are reacting to external pressures and not following your business and marketing plan.The value of your website is not in how cool it looks, but does it reflect your values as a business, or how you want your products to be viewed, and will it retain existing customers while attracting new customers. Will it drive top line exposure and bottom line revenues? Many of the new tools are not search engine compatible, thus what you see is not what the computer driven search engines see. One of the goals of a website it to provide 24 X 7 visibility, to submit your products and band in a manner that the search engines can catalog the information and return it as a search result when potential customers are searching for services and products.

Internet Marketing Strategies - Where Do I Start?

Are you engaging and retaining valued customers? Are you drawing in new customers? Don’t build in the latest tools just because they are available. Stop, Think, Act, and Develop the website that reflects the business’s values, the brand and product information in the manner that your store and sales representatives are presenting it.Social Networks: Joining a new social network has become as easy as1) Open your email, 2) Read a message from an acquaintance, friend, family member, or long lost business associate, and 3) Click on the invitation link.

What Not to Display on Display Signs

The Niche Market is a shy creature. It hides away, watching for the opportune moment to leap into your spotlight when its name is called. Then it comes arunning. It's very friendly and loyal when you get to know it. But treat it like any other creature or call out the wrong name and it runs away again into the shadows. If you think of a supermarket as the big sell-all-market, then to seek out a niche market, you walk your trolley along several aisles to the supermarket's Bakery Department. There you seek out the nan bread packs. If you're buying a red plastic hair comb you've come to wrong place. Your journey to the fabled Red Plastic Hair Comb Niche Market is not pie in the sky, it's not even in the Bakery Department. The red plastic hair comb buyer, bows a head in disappointment and shuffles from the Bakery Department in search of the Niche Market, far away in Aisle 4. How could so much time and effort be wasted seeking out nan breads? You can't comb your hair with a nan bread. A Niche Market is a well defined cluster of individuals with broadly similar interests, needs and desires who buy specific items for specific reasons. Don't confuse hair combs with nan breads. Suppose you are selling nan breads online. To increase your visitors numbers, you will need to research the websites where those individuals interested in eating nan bread visit. Get to know this nan bread eater. Research the key words and the essental information that excite nan bread eaters. Now describe your perfect nan bread buying customer to discover what a Niche Market is. Use this information on your website. Article by Mike Lindley. Contact txtmssnger@yahoo.co.uk This is one of many thought provoking techniques taught at www.InternetProfitMentor.com Audio. Video. Text. Free course materials. Hints and Tips. ZZZZZZ

California Internet Marketing Books

Internet Marketing – Executing versus Reacting

So, what is reactive Internet Marketing? Well, as with the Internet, there is no single answer, but there are a series of key indicators that may determine if you are reacting or executing. The “New Marketing” has all those great buzz words such as blogs, wikis, website optimizing, and social networks. What power meal (breakfast, lunch, or dinner – hey it may be a long day) would be complete without those dreaded questions, “Do you blog?” or “How is your social networking life?

The Magnificent Power Of The Press Release

” As if they really care. The ability to reach a customer has become more fragmented now than at any time in the past. Reaching the right customer is the challenge, and this becomes more complex due to the multitude of media options compounded by the multitude of options within each media, which may explain why so many companies lose their focus. Then along comes a friend or a sales rep, or one-in-the-same with a solution to help you leap frog your competition, jump into the 21st century, and get jiggy, so you can find those targeted customers. In many cases, the solution may not be clear, but the buzz about success stories has you believing that though you may not understand it, hey you should do it.

Are you executing or reacting? Blogs: I know more companies that jumped on the blog bandwagon because it was the “thing to do.” Okay, it is easy to write what you think, post it on your site, and do this as often as you can, BUT…There are numerous stories of individuals getting a bit behind in their blogging, so as not to be a bad blogger they start to fill in their blog with public relations messages, customer testimonials, or upcoming events or sales.You will lose respect from your readers if you do not blog ‘correctly’. Blogging is for ideas, views, concepts, and opinions, not to promote your product.

Delhi School Of Internet Marketing

The customer is very savvy and if they are on the Internet looking at your blog, they know what to expect, so do not insult them. A company designs a blog concept that includes a customer response section. A plan is developed to determine who from the company will post to the blog (ex. CEO, CFO, CMO, Technical personnel, etc.). Lastly, there should be someone monitoring the process to ensure that there are timely blogs being posted, and that the goal to draw readers to the blog and to engage the customer to create a dialogue via blog responses is being met. If not, then change your focus and energy to work on things that are working for you now and do not waste valuable time. You can always return to the idea at a later time.

California Top 10 Internet Marketing Tips for Beginners

Websites: With all the tools that are available to buy a website domain name, then buy the hosting services on the Internet, and finally build a website in minutes, it is no wonder that the value of what is present on a website has more form than function. In addition, there seems to be a new website technology popping up every day, and these new technologies are always looking for a website so they can test out their solution, and the perceived leap frog begins.How many websites are technically ‘cool’? The website has all the latest tools such as RSS, podcasts, streaming video, flash, and 360º viewing.Are you engaging and retaining valued customers? Are you drawing in new customers? Is the website the alter ego of the company? Does it reflect the business beliefs, brand values, and customer requirements? Does your website reflect the values and image that you are presenting in other mediums?

Internet Marketing Basics

If your response to the questions is no, then you are reacting to external pressures and not following your business and marketing plan.The value of your website is not in how cool it looks, but does it reflect your values as a business, or how you want your products to be viewed, and will it retain existing customers while attracting new customers. Will it drive top line exposure and bottom line revenues? Many of the new tools are not search engine compatible, thus what you see is not what the computer driven search engines see. One of the goals of a website it to provide 24 X 7 visibility, to submit your products and band in a manner that the search engines can catalog the information and return it as a search result when potential customers are searching for services and products.

Internet Marketing Strategies - Where Do I Start?

Are you engaging and retaining valued customers? Are you drawing in new customers? Don’t build in the latest tools just because they are available. Stop, Think, Act, and Develop the website that reflects the business’s values, the brand and product information in the manner that your store and sales representatives are presenting it.Social Networks: Joining a new social network has become as easy as1) Open your email, 2) Read a message from an acquaintance, friend, family member, or long lost business associate, and 3) Click on the invitation link.

Advertising Made Easy

Ok here’s a popular topic among new adsense publishers. What do you make your adsense sites on? Lots of people tell you to look for keywords that pay a high cost per click so that you make the most money each time someone clicks on your ads. Seems like a logical strategy… Apart from the fact that it DOESN’T WORK! The words that have the high cost per click are the super competitive words that you should know by now are not the markets you want to be entering because they are exactly… TOO COMPETITIVE. They pay a high CPC because so many people advertise under them, so you will be unable to get good traffic and unable to make any money. So what do you do instead of looking for high paying keywords? As we have mentioned previously, you look for keywords that have low competition (search results) and high demand (searches per month). You find NICHE markets. But for an adsense publisher to be successful there are some other keys to finding good markets besides the competitiveness of the market. The first thing you need to make sure is that there are actually people advertising under these terms so that Adsense is going to be able to find relevant advertisements to show on your sites. You can do this just by putting the word in google and see if you can see sponsored links. If there are sponsored links, people are advertising. As a general rule, if you can see 5 or more advertisements in the sponsored links section that DON’T INCLUDE Ebay ads (pay only a few cents a click) then your niche market is suitable. Remember that your adsense block on your site is a block of usually 4 ads so if there aren’t more than 5 your site will be effected. Also, although you don’t want to focus on the cost per click of the keyword, it is helpful to know the value of keywords in this niche market. You can do this by finding the overture bid tool online and typing in your word to see the value people are paying to advertise. Suppose you find 2 niches that have relatively the same ratio of supply and demand, it might be helpful to select the one with the higher bid price to work on first… As a last note, it is always more helpful to select a market that is less tech savvy and more family, young people, less tech savvy people group. Simply because tech savvy know what are ads and what aren’t and are usually more reluctant to click on your adsense ads! Andrew Hansen ZZZZZZ

UtahInternet Marketing Ethics

Internet Marketing – Executing versus Reacting

So, what is reactive Internet Marketing? Well, as with the Internet, there is no single answer, but there are a series of key indicators that may determine if you are reacting or executing. The “New Marketing” has all those great buzz words such as blogs, wikis, website optimizing, and social networks. What power meal (breakfast, lunch, or dinner – hey it may be a long day) would be complete without those dreaded questions, “Do you blog?” or “How is your social networking life?

Advergaming: Advertising through video games

” As if they really care. The ability to reach a customer has become more fragmented now than at any time in the past. Reaching the right customer is the challenge, and this becomes more complex due to the multitude of media options compounded by the multitude of options within each media, which may explain why so many companies lose their focus. Then along comes a friend or a sales rep, or one-in-the-same with a solution to help you leap frog your competition, jump into the 21st century, and get jiggy, so you can find those targeted customers. In many cases, the solution may not be clear, but the buzz about success stories has you believing that though you may not understand it, hey you should do it.

Are you executing or reacting? Blogs: I know more companies that jumped on the blog bandwagon because it was the “thing to do.” Okay, it is easy to write what you think, post it on your site, and do this as often as you can, BUT…There are numerous stories of individuals getting a bit behind in their blogging, so as not to be a bad blogger they start to fill in their blog with public relations messages, customer testimonials, or upcoming events or sales.You will lose respect from your readers if you do not blog ‘correctly’. Blogging is for ideas, views, concepts, and opinions, not to promote your product.

Internet Marketing Business For Sale

The customer is very savvy and if they are on the Internet looking at your blog, they know what to expect, so do not insult them. A company designs a blog concept that includes a customer response section. A plan is developed to determine who from the company will post to the blog (ex. CEO, CFO, CMO, Technical personnel, etc.). Lastly, there should be someone monitoring the process to ensure that there are timely blogs being posted, and that the goal to draw readers to the blog and to engage the customer to create a dialogue via blog responses is being met. If not, then change your focus and energy to work on things that are working for you now and do not waste valuable time. You can always return to the idea at a later time.

Utah Top 10 Internet Marketing Tips for Beginners

Websites: With all the tools that are available to buy a website domain name, then buy the hosting services on the Internet, and finally build a website in minutes, it is no wonder that the value of what is present on a website has more form than function. In addition, there seems to be a new website technology popping up every day, and these new technologies are always looking for a website so they can test out their solution, and the perceived leap frog begins.How many websites are technically ‘cool’? The website has all the latest tools such as RSS, podcasts, streaming video, flash, and 360º viewing.Are you engaging and retaining valued customers? Are you drawing in new customers? Is the website the alter ego of the company? Does it reflect the business beliefs, brand values, and customer requirements? Does your website reflect the values and image that you are presenting in other mediums?

Internet Marketing Business

If your response to the questions is no, then you are reacting to external pressures and not following your business and marketing plan.The value of your website is not in how cool it looks, but does it reflect your values as a business, or how you want your products to be viewed, and will it retain existing customers while attracting new customers. Will it drive top line exposure and bottom line revenues? Many of the new tools are not search engine compatible, thus what you see is not what the computer driven search engines see. One of the goals of a website it to provide 24 X 7 visibility, to submit your products and band in a manner that the search engines can catalog the information and return it as a search result when potential customers are searching for services and products.

Internet Marketing Strategies - Where Do I Start?

Are you engaging and retaining valued customers? Are you drawing in new customers? Don’t build in the latest tools just because they are available. Stop, Think, Act, and Develop the website that reflects the business’s values, the brand and product information in the manner that your store and sales representatives are presenting it.Social Networks: Joining a new social network has become as easy as1) Open your email, 2) Read a message from an acquaintance, friend, family member, or long lost business associate, and 3) Click on the invitation link.

Coaching: Communicating What Service You Provide

How to defeat spam at the rootsJust about everyone goes trough the hassle of removing unnessecary spam in their inbox every day. If you have a fresh and unused email address and want it so stay clean of spam mails then you should consider these steps bellow.But to understand why you should consider these steps we will talk about spiders (also known as: bots,address harvester,parser,the list goes on..) first.Never think your email address is safe because a human beeing has to register or do anyother fancy stuff to see your address. And please consider that today almost anything is beeing spidered by google and other bigger search engines. That means that entering your email address in private guestbooks or bulleting boards is not safe at all,because it is indexed by these engines. Most email address harvester start their search in the big indexes like google,dmoz or yahoo.In these days you can automate about everything a human can do except writing semaphorically correct letters or articles. Even if you display your email address as an image on your bussiness website the bots will be able to decipher it and get your mailbox filled with unnesecary spam.A good script or bot can even knock out these fancy captchas.7 steps how you can avoid getting your new email address awash with spam.1. Do not enter your real email address in guestbooks or bulletin boards (even if they are register only).2. Do not activate images or even html emails in your email client. When loading images there is the risk that you will send your identification to the spammers server and he will set your email address to valid (and probably resell it). 3. If you really want to give your email address away, you should obfuscate it as much as possible (still human readable though). As an example for your.name@example.com use your[dot]name(at)example[dot]com, this will not stop all the bots but you will get less spam for sure.4. If you have your own domain you should use the catch all function and use email addresses like www.iregisterhere.com@yourdomain.com so you can always block that specific address when someone begins sending spam or sold your address.5. If you only want to read some information on a register only bulletin board or site you should use a disposable email address like http://www.mailslapping.com/ .6. Use a good antivirus and mal-,spy- and adware detection tool. They often steal your addressbook and resell the addresses, including your own.7. Do not use those fancy and 99 percent useless browser toolbars. They often include malware and/or spyware that can even capture data you enter in web forms.You are on the safe side if you do not blindly trust the sites which want you to enter your email address. If you use your email address for direct contact with a serious business or company there is most likely no harm. Deactivate HTML rendering of your emails in the mail client of your choice. If you use a email address from a free service like GMX, Yahoo, or your local provider. There is mostlikely an option which lets you filter spam on the server. This way you can stop spam before its in your inbox. Its always better to block aggressive and explicitly allow the sender addresses you want. This way you probably loose a mail or two, but it is not an email from someone you really need to receive mails.There are also some good blacklists out there. If you can configure your mailserver to use them (or your mailclient) then you really should. These blacklists grow everyday and are pretty well up to date. One of them is SpamHaus (just google for email blacklist).It depends on your needs but the more of these steps you can follow the less spam you will get.

ArizonaInternet Marketing Basics

Internet Marketing – Executing versus Reacting

So, what is reactive Internet Marketing? Well, as with the Internet, there is no single answer, but there are a series of key indicators that may determine if you are reacting or executing. The “New Marketing” has all those great buzz words such as blogs, wikis, website optimizing, and social networks. What power meal (breakfast, lunch, or dinner – hey it may be a long day) would be complete without those dreaded questions, “Do you blog?” or “How is your social networking life?

Advertising Made Easy

” As if they really care. The ability to reach a customer has become more fragmented now than at any time in the past. Reaching the right customer is the challenge, and this becomes more complex due to the multitude of media options compounded by the multitude of options within each media, which may explain why so many companies lose their focus. Then along comes a friend or a sales rep, or one-in-the-same with a solution to help you leap frog your competition, jump into the 21st century, and get jiggy, so you can find those targeted customers. In many cases, the solution may not be clear, but the buzz about success stories has you believing that though you may not understand it, hey you should do it.

Are you executing or reacting? Blogs: I know more companies that jumped on the blog bandwagon because it was the “thing to do.” Okay, it is easy to write what you think, post it on your site, and do this as often as you can, BUT…There are numerous stories of individuals getting a bit behind in their blogging, so as not to be a bad blogger they start to fill in their blog with public relations messages, customer testimonials, or upcoming events or sales.You will lose respect from your readers if you do not blog ‘correctly’. Blogging is for ideas, views, concepts, and opinions, not to promote your product.

Internet Marketing Franchise

The customer is very savvy and if they are on the Internet looking at your blog, they know what to expect, so do not insult them. A company designs a blog concept that includes a customer response section. A plan is developed to determine who from the company will post to the blog (ex. CEO, CFO, CMO, Technical personnel, etc.). Lastly, there should be someone monitoring the process to ensure that there are timely blogs being posted, and that the goal to draw readers to the blog and to engage the customer to create a dialogue via blog responses is being met. If not, then change your focus and energy to work on things that are working for you now and do not waste valuable time. You can always return to the idea at a later time.

Arizona Top 10 Internet Marketing Tips for Beginners

Websites: With all the tools that are available to buy a website domain name, then buy the hosting services on the Internet, and finally build a website in minutes, it is no wonder that the value of what is present on a website has more form than function. In addition, there seems to be a new website technology popping up every day, and these new technologies are always looking for a website so they can test out their solution, and the perceived leap frog begins.How many websites are technically ‘cool’? The website has all the latest tools such as RSS, podcasts, streaming video, flash, and 360º viewing.Are you engaging and retaining valued customers? Are you drawing in new customers? Is the website the alter ego of the company? Does it reflect the business beliefs, brand values, and customer requirements? Does your website reflect the values and image that you are presenting in other mediums?

Internet Marketing Business

If your response to the questions is no, then you are reacting to external pressures and not following your business and marketing plan.The value of your website is not in how cool it looks, but does it reflect your values as a business, or how you want your products to be viewed, and will it retain existing customers while attracting new customers. Will it drive top line exposure and bottom line revenues? Many of the new tools are not search engine compatible, thus what you see is not what the computer driven search engines see. One of the goals of a website it to provide 24 X 7 visibility, to submit your products and band in a manner that the search engines can catalog the information and return it as a search result when potential customers are searching for services and products.

Internet Marketing Strategies - Where Do I Start?

Are you engaging and retaining valued customers? Are you drawing in new customers? Don’t build in the latest tools just because they are available. Stop, Think, Act, and Develop the website that reflects the business’s values, the brand and product information in the manner that your store and sales representatives are presenting it.Social Networks: Joining a new social network has become as easy as1) Open your email, 2) Read a message from an acquaintance, friend, family member, or long lost business associate, and 3) Click on the invitation link.

Internet Marketing - Make Money Online

When it comes to using an internet marketing company they will focus on using essential services and strategies to ensure you achieve online success in the long run. Managing your own online marketing campaign can be a daunting and time consuming process, but if you make use of a specialist company you can save yourself valuable time and energy, along with resources moving forward.There are a few internet marketing tips you should be focusing on if you have chosen to manage your own campaign for now. As your business grows and you don't have the time to focus on your online marketing daily,, then it's time to hand your project over to a professional who can help you boost your brand, increase your web traffic and help you improve online revenue.The first very important thing that any internet marketing company will tell you as the number one tip for success is to know your market. Know your product, know your audience and get to know your competitors. You want to focus on this in everything you do from your website design to the online marketing that you choose to do, whether it's pay per click advertising, social media advertising or both. Next you will want to set yourself goals. Setting goals is essential to monitor your progress and ensure that your efforts are meeting your unique online needs. Setting goals should be realistic, from increasing your ranking to growing your followers on social media to setting up a blog or increasing your brand using pay per click advertising. There are so many things to remember and so many different goals to set and if you don't have online marketing experience, you may find that an internet marketing company is the best choice to help you grow your business online in the long run.Always set yourself an internet marketing budget. You will be pleased you did. Your budget should be set if you are using an internet marketing company to identify how much you can spend with them each month. It is easier if the company you choose has set packages to take advantage of, so you can ensure your budget remains the same on a monthly basis. If you are considering pay per click advertising, set a daily budget, so that you only pay for the leads generated as a result up to a set amount, so that you are sure to not exceed your budget at any time.Ensure that you focus on your branding. You want to have set and identifiable brand before you even start with your online marketing campaign. Your brand should be catchy and noticeable, easy to remember and something that relates to your audience. There is no point getting technological if you aren't catering to a technological audience, for example. Your internet marketing company should be able to provide you with advice, recommendations and assistance when it comes to your brand, so that you can ensure to increase visibility moving forward. The final thing you are going to want to consider in 2017 when it comes to your internet marketing is search engine optimization. SEO has changed dramatically over the past few years and there are so many different factors to consider from focusing on your local audience to making your website mobile friendly. Then there are links, social media, keywords and more to make sure you meet in order to see your brand name increase through the rankings and dominate your market in the long run.

NevadaInternet Marketing Bootcamp

Internet Marketing – Executing versus Reacting

So, what is reactive Internet Marketing? Well, as with the Internet, there is no single answer, but there are a series of key indicators that may determine if you are reacting or executing. The “New Marketing” has all those great buzz words such as blogs, wikis, website optimizing, and social networks. What power meal (breakfast, lunch, or dinner – hey it may be a long day) would be complete without those dreaded questions, “Do you blog?” or “How is your social networking life?

Profile Of The Wireless Telecommunications Industry

” As if they really care. The ability to reach a customer has become more fragmented now than at any time in the past. Reaching the right customer is the challenge, and this becomes more complex due to the multitude of media options compounded by the multitude of options within each media, which may explain why so many companies lose their focus. Then along comes a friend or a sales rep, or one-in-the-same with a solution to help you leap frog your competition, jump into the 21st century, and get jiggy, so you can find those targeted customers. In many cases, the solution may not be clear, but the buzz about success stories has you believing that though you may not understand it, hey you should do it.

Are you executing or reacting? Blogs: I know more companies that jumped on the blog bandwagon because it was the “thing to do.” Okay, it is easy to write what you think, post it on your site, and do this as often as you can, BUT…There are numerous stories of individuals getting a bit behind in their blogging, so as not to be a bad blogger they start to fill in their blog with public relations messages, customer testimonials, or upcoming events or sales.You will lose respect from your readers if you do not blog ‘correctly’. Blogging is for ideas, views, concepts, and opinions, not to promote your product.

Internet Marketing Franchise

The customer is very savvy and if they are on the Internet looking at your blog, they know what to expect, so do not insult them. A company designs a blog concept that includes a customer response section. A plan is developed to determine who from the company will post to the blog (ex. CEO, CFO, CMO, Technical personnel, etc.). Lastly, there should be someone monitoring the process to ensure that there are timely blogs being posted, and that the goal to draw readers to the blog and to engage the customer to create a dialogue via blog responses is being met. If not, then change your focus and energy to work on things that are working for you now and do not waste valuable time. You can always return to the idea at a later time.

Nevada Top 10 Internet Marketing Tips for Beginners

Websites: With all the tools that are available to buy a website domain name, then buy the hosting services on the Internet, and finally build a website in minutes, it is no wonder that the value of what is present on a website has more form than function. In addition, there seems to be a new website technology popping up every day, and these new technologies are always looking for a website so they can test out their solution, and the perceived leap frog begins.How many websites are technically ‘cool’? The website has all the latest tools such as RSS, podcasts, streaming video, flash, and 360º viewing.Are you engaging and retaining valued customers? Are you drawing in new customers? Is the website the alter ego of the company? Does it reflect the business beliefs, brand values, and customer requirements? Does your website reflect the values and image that you are presenting in other mediums?

Delhi School Of Internet Marketing

If your response to the questions is no, then you are reacting to external pressures and not following your business and marketing plan.The value of your website is not in how cool it looks, but does it reflect your values as a business, or how you want your products to be viewed, and will it retain existing customers while attracting new customers. Will it drive top line exposure and bottom line revenues? Many of the new tools are not search engine compatible, thus what you see is not what the computer driven search engines see. One of the goals of a website it to provide 24 X 7 visibility, to submit your products and band in a manner that the search engines can catalog the information and return it as a search result when potential customers are searching for services and products.

Internet Marketing Strategies - Where Do I Start?

Are you engaging and retaining valued customers? Are you drawing in new customers? Don’t build in the latest tools just because they are available. Stop, Think, Act, and Develop the website that reflects the business’s values, the brand and product information in the manner that your store and sales representatives are presenting it.Social Networks: Joining a new social network has become as easy as1) Open your email, 2) Read a message from an acquaintance, friend, family member, or long lost business associate, and 3) Click on the invitation link.

Invite the Media to Tell Your Story

Making more money on your Google Adwords campaign isn't hard as long as you know the secrets to success! Using these easy methods, you'll gain more revenue and have more successful Adwords Campaigns! Use keywords in the title - don't put your business name or anything obscure in the title, go for the keywords that people would use to search for your product. Put keywords in your sub-text too - try to sprinkle in 2-3 more keywords (without sounding spammy) in your subtext as well. Make sure to capitalize the first letter of every word in the title - however don't use all caps. Using all caps is like shouting and using lower case letters at the beginning of the word doesn't reflect importance. Use numbers when you can - It's better to say "Make $1000/week" than to say "Make lots of money" Don't list features, list benefits - People want to know how this product/service will change their lives. If you just list the features, they may not draw the conclusion to the benefit they'll receive from that feature so outline the benefits for them. Be niche-specific for targetted traffic - are you selling "t-shirts" or "t-shirts featuring Siamese Cats". If you are too vague, you'll get the wrong kind of traffic. Don't make wild claims - Don't go nuts and make crazy promises or use too much punctuation. You'll only come off as a used car salesman and non-trustworthy. Include the price and weed out the bargain hunters - Including the price in your ads actually filters out the cheapskates and attracts the serious buyers. Run two ads simultaneously - See which one does better in revenue and try to figure out what makes it different than the other ad. Then when the worse ad expires, create a new one in its place and compare it to the winning ad. Always try to "beat" your previous running ads. If you just use these simple and proven methods when writing Google Ad text, you'll be amazed how instantly your profits will increase! Also use "call to action" words, create emotion, use motivational words, and action verbs for outstanding sales copy! ZZZZZZ

CaliforniaDisadvantages Of Internet Marketing

Internet Marketing – Executing versus Reacting

So, what is reactive Internet Marketing? Well, as with the Internet, there is no single answer, but there are a series of key indicators that may determine if you are reacting or executing. The “New Marketing” has all those great buzz words such as blogs, wikis, website optimizing, and social networks. What power meal (breakfast, lunch, or dinner – hey it may be a long day) would be complete without those dreaded questions, “Do you blog?” or “How is your social networking life?

Improve your Business Cards and Enhance your Sales

” As if they really care. The ability to reach a customer has become more fragmented now than at any time in the past. Reaching the right customer is the challenge, and this becomes more complex due to the multitude of media options compounded by the multitude of options within each media, which may explain why so many companies lose their focus. Then along comes a friend or a sales rep, or one-in-the-same with a solution to help you leap frog your competition, jump into the 21st century, and get jiggy, so you can find those targeted customers. In many cases, the solution may not be clear, but the buzz about success stories has you believing that though you may not understand it, hey you should do it.

Are you executing or reacting? Blogs: I know more companies that jumped on the blog bandwagon because it was the “thing to do.” Okay, it is easy to write what you think, post it on your site, and do this as often as you can, BUT…There are numerous stories of individuals getting a bit behind in their blogging, so as not to be a bad blogger they start to fill in their blog with public relations messages, customer testimonials, or upcoming events or sales.You will lose respect from your readers if you do not blog ‘correctly’. Blogging is for ideas, views, concepts, and opinions, not to promote your product.

Internet Marketing Franchise

The customer is very savvy and if they are on the Internet looking at your blog, they know what to expect, so do not insult them. A company designs a blog concept that includes a customer response section. A plan is developed to determine who from the company will post to the blog (ex. CEO, CFO, CMO, Technical personnel, etc.). Lastly, there should be someone monitoring the process to ensure that there are timely blogs being posted, and that the goal to draw readers to the blog and to engage the customer to create a dialogue via blog responses is being met. If not, then change your focus and energy to work on things that are working for you now and do not waste valuable time. You can always return to the idea at a later time.

California Top 10 Internet Marketing Tips for Beginners

Websites: With all the tools that are available to buy a website domain name, then buy the hosting services on the Internet, and finally build a website in minutes, it is no wonder that the value of what is present on a website has more form than function. In addition, there seems to be a new website technology popping up every day, and these new technologies are always looking for a website so they can test out their solution, and the perceived leap frog begins.How many websites are technically ‘cool’? The website has all the latest tools such as RSS, podcasts, streaming video, flash, and 360º viewing.Are you engaging and retaining valued customers? Are you drawing in new customers? Is the website the alter ego of the company? Does it reflect the business beliefs, brand values, and customer requirements? Does your website reflect the values and image that you are presenting in other mediums?

Internet Marketing Description

If your response to the questions is no, then you are reacting to external pressures and not following your business and marketing plan.The value of your website is not in how cool it looks, but does it reflect your values as a business, or how you want your products to be viewed, and will it retain existing customers while attracting new customers. Will it drive top line exposure and bottom line revenues? Many of the new tools are not search engine compatible, thus what you see is not what the computer driven search engines see. One of the goals of a website it to provide 24 X 7 visibility, to submit your products and band in a manner that the search engines can catalog the information and return it as a search result when potential customers are searching for services and products.

Internet Marketing Strategies - Where Do I Start?

Are you engaging and retaining valued customers? Are you drawing in new customers? Don’t build in the latest tools just because they are available. Stop, Think, Act, and Develop the website that reflects the business’s values, the brand and product information in the manner that your store and sales representatives are presenting it.Social Networks: Joining a new social network has become as easy as1) Open your email, 2) Read a message from an acquaintance, friend, family member, or long lost business associate, and 3) Click on the invitation link.

Shopping For Custom Trade Show Displays

How You Can Make Advertising Pay Big Dividends (source: www.chetholmes.com) McGraw Hill once commissioned an extensive study to determine what marketing weapons make a company famous in it’s market or community. The study went on to show that advertising created more product, service, or brand awareness than all other marketing weapons combined. The fact is, we know that Coke is “The Real Thing” because Coke advertises, not because it has good salespeople or does great direct mail. Advertising stays in front of your prospects when you can’t be there. While a handful of salespeople can only be in front of perhaps a hundred or so prospects per month, advertising can reach thousands of potential buyers each and every month, week, or day. Studies also show that advertising inspires confidence from your current clients. When current clients see your ad, it reinforces their belief in you. It makes them feel like they made the right decision to be your client. But advertising can also waste money if you don’t use it properly. To avoid wasting money, keep these three tips in mind. Don’t spend money on an advertising vehicle if the majority of its listeners/viewer/readers will never buy your type of product or services. For example, let’s say that you own a commercial real estate company or a business bank. In both cases, you are only interested in business people. Broad-reaching television or radio stations or general-interest daily newspapers base their rates on how many consumers they reach. An examination of their audiences may easily show you that a high percentage of their listeners or readers are not business people, yet you will have to pay to reach all of them. Conversely, there are more specialized advertising vehicles that target a far greater percentage of your potential buyers. A business radio program or a business publication will offer you an audience comprised mostly of your potential buyers. If you do advertise, do not expect that a single ad, or even a few ads, constitute effective advertising. Effective advertising needs to be consistent and steady. However: If you don’t have the budget to take a full advertising schedule, I often recommend that my clients buy one, well placed ad in the ideal magazine and then use that piece for years sometimes with a banner that says: “As Seen In Industry Today.” This ad then works very hard for you as a direct mail piece, promo piece, or even a hand out at a trade show. Don’t spread your advertising too thin. Some years ago, a corporate training company launched its services by buying a few spots per week on seven different radio stations. Since it was not on any one station long enough to give its message a chance to take root, the advertising was a total failure. The company should have taken its entire budget and sunk it into one or (at the most) two primary vehicles. Each advertising vehicle has a loyal audience. You are far better off having a heavy schedule in one vehicle, where you have a chance to break through the clutter and get noticed, than to take a few spots in a half-dozen vehicles in which you get lost in the commercial clutter. Today, repetition and concentration are the keys to successful advertising. Another important point along the lines of advertising smart is that cable TV today can virtually change your life in a week. I know a fellow who has an electronic repair business. He would fix VCR’s, TV’s, Toasters, etc… and he also would come to your home to hook up your entire entertainment system if you needed him to do that. The name of the business was Mr. Tim’s Home Electronic Repair and Installation Service. First, on my advice, he took an insert in the newspaper. (An “insert” is a flyer that is printed separately and “inserted” into the newspaper as a loose piece of paper). This is generally a very good way to go with B2B in a trade journal or B2C in a newspaper. These are good because they fall out of the magazine or newspaper onto your desk or kitchen table and they are less expensive to buy than printing your ad right in the vehicle of choice. When I ran magazines and newspapers, we discouraged them because we NEEDED ads in the magazine/newspaper, but when we had a client we were going to lose over lack of response, we ALWAYS recommended the insert because they almost always worked. So Mr. Tim’s Home Electronic Repair and Installation Service took the newspaper insert in the local newspaper and bought, specifically, the major neighborhoods where he felt they have more time than money. That’s the other beauty of newspaper inserts is that you can generally buy a small piece of the circulation to test the idea or to concentrate geographically. This worked for months for Mr. Tim, as people kept the insert around until they needed him. But one of the people that spotted that insert was the local cable salesperson who told him he could make him famous. Mr. Tim thought TV would be WAY too expensive, but, as it turns out, in some markets, you can buy just a neighborhood. You can buy by zip code. So for $200 per week, Mr. Tim was on TV like 60 times per week, spread all over 50 different cable channels. It was amazing. You’d be watching re-runs of Seinfeld and there would come this Mr. Tim’s Home Electronic Repair and Installation Service ad and his phone would ring. It worked great. Then one day he walks into a bike shop and someone recognized him from his TV ad. He was becoming famous from this mere $200 per week. Not for everyone, but if you sell B2C, look into local cable and concentrate with a lot of spots. Every business action requires some kind of cost justification. Does the effort justify the cost? Company X advertised its professional educational materials. When it seemed as though the advertising was not working, the company was going to cancel its ad campaign. Then it discovered a startling correlation between its advertising and its direct-mail efforts: Its direct-mail response went up by 30% in the months it advertised to the same audience. This is typical. The more penetration you can get to the same audience, the better the possibility that you will get noticed. In the ’90s, getting noticed is everything. In today’s commercial clutter, you get noticed only by continually reaching the same potential customer with a consistent theme, message, look, and feel. If you advertise in a print medium (magazine, newspaper, etc.), you will find that most publications will rent you their mailing lists. This means you can direct mail to the same audience to which you are advertising! This is a very smart usage of marketing dollars. Look at the lifetime value. If you have an inexpensive product, your advertising has to deliver a high number of leads, or every lead has to turn into a repeat customer. For example, say your average customer spends $25 with you. If you are spending $1,000 per month on advertising, you will need to attract 40 new customers per month to break even on the ad, not counting any of your other costs, such as product costs and overhead. If those customers are one-time buyers, then you have to find a way to make your advertising more effective or less expensive. If they become regular buyers, then you can accept lower response rates. The key here is to look at the “lifetime value” of a customer. A customer who spends $25 a month and comes to your store only once is only worth $25 to you. But if you can get that customer to be a repeat customer, then that customer is worth $300 a year, or $1,500 over five years! Most business people do not understand the power of advertising; they do not realize that each new $25 customer is potentially a $1,500 customer! Advertising brings in the customers, but it is your job to keep them buying from you. Advertising promotes word-of-mouth Often, a loyal customer will see your ad while with a friend or business associate. Your customer will show your ad to the friend and say, “Hey Joe, now this is a really great company/product/service.” Joe will come into your business, and you will ask him how he heard of you. He will say that his friend referred him and never think to mention that it was your advertising that prompted the friend to open his mouth in the first place. I headed up a Neilson study that tracked hundreds of ads and the response rate each ad generated. Each month, a computer printout listed the ads and how much response each had generated. The first printout came and it looked like this: X Company…………22 responses Y Company……...….20 responses Z Company………….23 responses K Company………..223 responses J Company……….….26 responses In the midst of all the other ads generating responses in the low 20’s, one ad was generated more than 200 responses! Turning to the ad, we expected to find some totally new or unique offer, product or service. Instead, we found that the product advertised was nearly identical in price and features to four or five other products in the same publication. Thus, it wasn’t the product that made the response jump so significantly, it was the ad! After a year of tracking the highest response generating ads, we learned that, for the most part, the ads that pulled the greatest response followed four primary rules: Rule No 1: Is it distinctive? You must design advertising that is so distinctive looking (or sounding, if you’re on the radio) that it pops out of the clutter. In print, the first goal of high-response-oriented advertising is that it be visually distinctive. On radio, the audio must be distinctive. Naturally, TV has both visual and audio possibilities. I ran a TV spot advertising a free seminar I’m doing with Jay Abraham. Among other images we used in the spot, I put a shot of me throwing a double side kick (I have 23 years of karate training) to the head of a business owner (we’re both in suits). What’s the point of that? One point. It makes you want to find out “what the heck is going on there?” Today, 70% of TV watchers are muting out the commercials. But if you see something really intriguing, you will UN-mute just to see what the heck is happening there. There’s a spot running right now where this kid sprays his mother with a squirt gun and she pulls the hose out of the sink and nails the kid with it. I saw that spot several times and it finally got my goat. I wanted to see what they were advertising. So make your ad distinctive. Something that makes it STAND OUT. Rule No. 2: Tell me what you want to tell me. If you page through a magazine, you will quickly notice that you do not read the ads that make it difficult for you to figure out what they are selling. “Clever” is only better if it is “super clever.” Clever headlines that do not tell you what they are trying to sell are simply not effective. Most ads in most publications today don’t have headlines that tell you what they are trying to sell. In the information age, don’t hint around; say what you want to say, right in the headline. A good headline follows these four criteria: It tells you what the product or service is. It starts with the word you or your (not always, but mostly). It contains a benefit to the reader. Most companies brag about themselves, rather than talk about the benefit to the reader (prospect). High-response-oriented advertising focuses like a laser beam on the benefit to the customer. It makes the consumer want to read on. The headline is the ad for the ad. If the headline isn’t good, no one will read the rest of the ad. Responses to ads have jumped ten fold by simply changing the headlines. Rule No. 3: The body copy should… Be curiosity driven, unfolding the story you want to tell. By highly benefit oriented. So many ads talk about features, when it is benefits that motivate buying. Give you a reason to take action now! Can you offer something for free that will help you engage the potential customer? Rule No. 4: Ask for the order. Too many ads do not give explicit instructions as to what action you would like the customer to take: “Order today and save,” or “Call us today and receive this free….”. You must always ask for the order! Summary Advertising is a powerful tool for becoming a well-known player in any market. Even if you take a small schedule and a small ad, by consistently letting it run in an appropriately targeted vehicle, over time that ad will have an impact. People will see your logo and it will register. Advertising supports everything else you do in your business. But it is only part of a total package. You must have other marketing, and you must make sure, ultimately, that you are treating the customer like gold. Happy customers will spread the word faster, and advertising will help facilitate that. Happy advertising! Chet Holmes is President and CEO of Jordan Productions, an international training firm that helps companies accelerate growth using Chet’s proprietary techniques. See www.chetholmes.com to attend a webinar about Chet’s concepts. ZZZZZZ

UtahInternet Marketing

Internet Marketing – Executing versus Reacting

So, what is reactive Internet Marketing? Well, as with the Internet, there is no single answer, but there are a series of key indicators that may determine if you are reacting or executing. The “New Marketing” has all those great buzz words such as blogs, wikis, website optimizing, and social networks. What power meal (breakfast, lunch, or dinner – hey it may be a long day) would be complete without those dreaded questions, “Do you blog?” or “How is your social networking life?

Shopping For Custom Trade Show Displays

” As if they really care. The ability to reach a customer has become more fragmented now than at any time in the past. Reaching the right customer is the challenge, and this becomes more complex due to the multitude of media options compounded by the multitude of options within each media, which may explain why so many companies lose their focus. Then along comes a friend or a sales rep, or one-in-the-same with a solution to help you leap frog your competition, jump into the 21st century, and get jiggy, so you can find those targeted customers. In many cases, the solution may not be clear, but the buzz about success stories has you believing that though you may not understand it, hey you should do it.

Are you executing or reacting? Blogs: I know more companies that jumped on the blog bandwagon because it was the “thing to do.” Okay, it is easy to write what you think, post it on your site, and do this as often as you can, BUT…There are numerous stories of individuals getting a bit behind in their blogging, so as not to be a bad blogger they start to fill in their blog with public relations messages, customer testimonials, or upcoming events or sales.You will lose respect from your readers if you do not blog ‘correctly’. Blogging is for ideas, views, concepts, and opinions, not to promote your product.

Delhi School Of Internet Marketing

The customer is very savvy and if they are on the Internet looking at your blog, they know what to expect, so do not insult them. A company designs a blog concept that includes a customer response section. A plan is developed to determine who from the company will post to the blog (ex. CEO, CFO, CMO, Technical personnel, etc.). Lastly, there should be someone monitoring the process to ensure that there are timely blogs being posted, and that the goal to draw readers to the blog and to engage the customer to create a dialogue via blog responses is being met. If not, then change your focus and energy to work on things that are working for you now and do not waste valuable time. You can always return to the idea at a later time.

Utah Top 10 Internet Marketing Tips for Beginners

Websites: With all the tools that are available to buy a website domain name, then buy the hosting services on the Internet, and finally build a website in minutes, it is no wonder that the value of what is present on a website has more form than function. In addition, there seems to be a new website technology popping up every day, and these new technologies are always looking for a website so they can test out their solution, and the perceived leap frog begins.How many websites are technically ‘cool’? The website has all the latest tools such as RSS, podcasts, streaming video, flash, and 360º viewing.Are you engaging and retaining valued customers? Are you drawing in new customers? Is the website the alter ego of the company? Does it reflect the business beliefs, brand values, and customer requirements? Does your website reflect the values and image that you are presenting in other mediums?

Internet Marketing Description

If your response to the questions is no, then you are reacting to external pressures and not following your business and marketing plan.The value of your website is not in how cool it looks, but does it reflect your values as a business, or how you want your products to be viewed, and will it retain existing customers while attracting new customers. Will it drive top line exposure and bottom line revenues? Many of the new tools are not search engine compatible, thus what you see is not what the computer driven search engines see. One of the goals of a website it to provide 24 X 7 visibility, to submit your products and band in a manner that the search engines can catalog the information and return it as a search result when potential customers are searching for services and products.

Internet Marketing Strategies - Where Do I Start?

Are you engaging and retaining valued customers? Are you drawing in new customers? Don’t build in the latest tools just because they are available. Stop, Think, Act, and Develop the website that reflects the business’s values, the brand and product information in the manner that your store and sales representatives are presenting it.Social Networks: Joining a new social network has become as easy as1) Open your email, 2) Read a message from an acquaintance, friend, family member, or long lost business associate, and 3) Click on the invitation link.

The Magnificent Power Of The Press Release

The Internet is a great place to do business, whether you're a retailer selling a particular line of products or a service provider making your living on the Internet. There is, however, one age-old problem with business that never seems to go away: people won't buy what they don't know about.This is where Internet marketing comes in.Internet marketing basically involves using various tools and services to let your business reach a wider base of potential customers. Good Internet marketing will bring in a significant number of clients, keep them interested and then make more than happy to purchase more of your products.A not-so-good Internet marketing program, however, will be a complete waste of time and money. In the worst case scenario, you could even end up doing more harm than good to your business if the marketing strategy is poorly thought out.Strangely enough, most people actually fail in their Internet marketing strategies not because they lack the knowledge or the technical capabilities to make good use of Internet Marketing.SEO, HTML, opt-in lists, landing pages - all of this will not matter if the would-be marketer does not know how to actually succeed with the tools at his or her disposal.Let me be clear: this article is not a technical manual on the finer points of Internet marketing. No tutorials, no tests, no benchmarks.This article aims to supplement your technical know-how and give you an idea of what to do with your skill and knowledge. It will allow you to channel your efforts and create far-reaching plans.In short, this article will teach you how to be successful in your first year in Internet marketing.The Mindset of a Successful Internet MarketerA successful marketer needs a vision to be able to succeed.No, I am not talking about some grand, messianic vision or something. I am talking about a vision that will define where all the Internet marketing efforts will go to.This vision will allow you to focus your efforts into something more productive, and will allow you to truly succeed in Internet marketing. But before you can define your vision, you must first assume the mindset of a successful marketer.This mindset is in turn composed of different frames of thought. Here are some of the more important ones:Honest and Sincere The very first thing I have to tell you is that no truly successful Internet marketer is a sham and a fraud. The stereotype of the Internet marketer that sidelines as a ruthless vulture and snake-oil salesman is an image that is, sadly, more commonly adopted than I would like. But let me tell you that being a successful Internet marketer means being successful for the long run - and you cannot be successful in the long run if you start your career as a fraudster. The rewards from fraudulent sales or deceptive marketing strategies are immediate and attractive, but you cannot build a marketing empire with foundations laid on lies and deceptions. An Internet marketer with a name built upon reliable business and customer satisfaction will yield more rewards in the long run than an anonymous ghost who has to change names every now and then lest he/she face criminal charges.Willing to Experiment One of the marks of a successful Internet marketer is the willingness to try things out. Many would-be marketers spend months (even years) studying how to be effective in Internet marketing. This is all well and good, but all this will be for nothing if you are not willing to put your skills out on the open market where it will be actually tested under pressure. The truth of the matter is that there is not absolute recipe for success as an Internet marketer. You just have to grit your teeth and dive into the whole mess. You learn faster, and you will be able to find out what works and what does not in your particular line of work. Even your mistakes cannot be considered as failures if you learn from them and use that knowledge to better yourself. Reflects and Learn From Mistakes Just because an experiment of yours fails does not mean you should just up and forget it. The whole point of experimenting is to find out what works and what does not. If something you just implemented does not work, like a weak landing page or faulty search engine optimization, then you have to go back and trace where the mistake stemmed from. This is why it is absolutely essential that you reflect upon any problems you encounter in your Internet marketing campaign. What went wrong, how did it go wrong, how can I fix it and how can I improve on it? These four questions are staples when it comes to reflecting on and learning from any mistakes.Seeks Excellence in All That Needs to Be Done Good enough is a far cry for very good, even though both are "good" in a sense. Excellence is when you give your best to everything you do. This excellence is not optional if you want to be a successful Internet marketer. You don't cut corners, you don't do a sloppy job and you don't say "this is good enough." Excellence is basically about making sure that you do as good a job as you can. This pursuit of excellence will always drive you to find better and better ways of doing things, greatly increasing productivity and efficiency. Best of all, your customers will immediately recognize your this excellence and will be more willing to at least check out what you have to offer.Sets Competitive Standards to Meet There is another reason you need to seek excellence - the best and most threatening of your competitors also do the same. You must always understand what your competitors are up to. You have to know what they offer, how they do things, how they market themselves and even how successful they are. If excellence will push you further up in your marketing efforts, then your competition will define the bare minimum you need to work with. This is especially useful when you are new to Internet marketing. Your competitors will most likely have been around for quite a long time already and will have spent a significant amount of time and money to get where they are now. All you need to do is analyze how they do things and you will be able to benefit the most from your competitor's existing practices.Understands the Needs of the Customer This is cliché, I know, but it is something so many new Internet marketers overlook that it is worth pointing out once again. All people have needs. If somebody comes along selling something that will satisfy my needs, then I will be more than happy to part with my hard-earned money. This simple fact underscores the importance of spending time, money and effort reaching out and understanding the needs of your target customer base. Many first-time Internet marketers also have this frame of thought where they believe that exploiting their customers and wringing money from them as quickly as possible is the only way to survive. This thinking cannot be more flawed. Any kind of business, Internet marketing included, will only survive if trust is built between customer and client.Reaches Out and 'Touches' Customers This is another cliché, yes, but it is nonetheless important: your customers must feel that you actually give a hoot about their satisfaction. I have come across so many marketing tactics that look and feel stale and too focused on selling a product. The marketers here have made a fatal mistake: they got too absorbed with exploiting the needs of the customer rather than connecting to these needs. You must always show that the products and services you offer are solutions to a problem, not just tools you use to squeeze money out from customers. It is also worth note that you should not try too hard to "sell" your product to a potential client. I have come across numerous sales pages with a ton of testimonies, videos, promos, guarantees and smiling faces all promising one thing or another. The marketers behind these pages were trying so hard to convince me to buy their products that I simply got turned off and left the page before even finding out what they wanted to sell to me.Transparent About Everything People will be more willing to buy a product if they know exactly what they are getting. Many marketers love to use fancy prose, grand promises and technical jargon to bedazzle potential customers. This isn't such a bad thing in most cases, but all this grandstanding will be for nothing if the potential client does not understand what the heck they are looking at. Be as transparent as you can about what you sell and you will find customers much more willing to do business with you. This is especially important for product pricing and fees. You would be surprised at how many sales pages exist on the Internet that do not list the actual costs of purchasing a product or service. Lots of promises and lots of testimonies, yes, but the lack of information on something as basic as pricing is enough to turn most people away from the site.Builds a Network of Partners Internet marketing is not a one-man (or one-woman) job. You will need the help of a lot of people to make yourself truly successful in this field of work. Once you get down to the more complicated aspects of Internet marketing, you will inevitably find yourself working with a whole host of people: content creators, writers, shippers, reviewers, accountants, customer care etc. Everyone you meet is a potential partner, so always take the opportunity to create and expand your network whenever you can. Even fellow Internet marketers can prove to be useful partners. You could swap customers by selling products and services that complement the business of the other market. For example, marketer A sells fiction ebooks via Amazon while marketer B sells leather covers for the Amazon Kindle. Both marketers could work together to promote each other's products; effectively sharing their customer base with each other.Emotionally Balanced About the Business Nobody is a heartless machine, but breaking down into an emotional wreck all the time can't be good for business. A successful Internet marketer needs to be completely objective when it comes to making business decisions. Your personal life must not seep into your work, especially when your marketing efforts start to get distorted in the process. Beliefs, opinions, biases and even political affiliations must be kept separate from work, otherwise they could blind you from seeing things as they really are. This also goes for the success and failure of your Internet marketing ventures. Internet marketing is a fast-moving world, which means things die off as quickly as they are born. Look long and hard at your marketing programs and be impartial about which ones are worth spending energy on and which ones need to be dropped.Uses Money Productively and Efficiently One of the more common problems with Internet marketers is that they do not know how to use their money wisely. Let's say you have earned a cool thousand dollars in sales from your most successful marketing campaign. Bills and taxes are paid, and you still have $500 left over. What will you do with this money? Will you purchase educational materials, obtain marketing tools and hire people to handle the time-consuming tasks, or will you blow it all on a fancy tablet PC? Remember that the money you earn is not something you have to spend right away. It is a resource that you can use to make your marketing campaigns even more successful in the future. You could even use that money to save up for retirement or as a mortgage down payment. Whatever you decide to do, just make sure that you always 'invest' your money in something that will be truly beneficial to you.Willing to Innovate and Create There are a lot of marketing programs out there that can introduce you to the basics, but do not ever forget to be creative. There is often no need to reinvent the wheel, and there are plenty of instances where you can learn from the experiences of the successful (and not-so-successful) marketers out there. But you do have to remember that people are constantly learning and evolving as well. What might have worked two, three years ago will be done to death by now - especially considering the breakneck pace of evolution over the Internet. It is for this reason that a successful marketer is always willing to try out new things. These new things may not always be successful or turn a profit right away, but they will always impart valuable knowledge to the marketer at the end of the day. This is especially important when you consider the next frame of thought that is present in the mindset of successful Internet marketers.'Hungry' for More and More Knowledge The last but most certainly not the least of important mindsets of a successful Internet marketer is the ever-increasing desire to learn more about his or her business. You must never, ever stop thinking that you know enough to keep you on top of your business. The world of business is ever-evolving, with new players (and competitors) coming in with their innovative and creative methods. The last thing you want to do is to fall behind the competitive curve simply because you are not on top of the latest news and information regarding your business. It is for this reason that you must always be hungry to learn whatever you can about your business.Talk to your customers. Know what makes them happy and what frustrates them.Find out how you can be operate more effectively on a day-to-day basis.Learn how to make more with less.These are but a handful of areas that you can focus on.Be hungry for knowledge, and you will be able to stay on top of the game at all times.

ArizonaInternet Marketing For Dummies

Internet Marketing – Executing versus Reacting

So, what is reactive Internet Marketing? Well, as with the Internet, there is no single answer, but there are a series of key indicators that may determine if you are reacting or executing. The “New Marketing” has all those great buzz words such as blogs, wikis, website optimizing, and social networks. What power meal (breakfast, lunch, or dinner – hey it may be a long day) would be complete without those dreaded questions, “Do you blog?” or “How is your social networking life?

Profile Of The Wireless Telecommunications Industry

” As if they really care. The ability to reach a customer has become more fragmented now than at any time in the past. Reaching the right customer is the challenge, and this becomes more complex due to the multitude of media options compounded by the multitude of options within each media, which may explain why so many companies lose their focus. Then along comes a friend or a sales rep, or one-in-the-same with a solution to help you leap frog your competition, jump into the 21st century, and get jiggy, so you can find those targeted customers. In many cases, the solution may not be clear, but the buzz about success stories has you believing that though you may not understand it, hey you should do it.

Are you executing or reacting? Blogs: I know more companies that jumped on the blog bandwagon because it was the “thing to do.” Okay, it is easy to write what you think, post it on your site, and do this as often as you can, BUT…There are numerous stories of individuals getting a bit behind in their blogging, so as not to be a bad blogger they start to fill in their blog with public relations messages, customer testimonials, or upcoming events or sales.You will lose respect from your readers if you do not blog ‘correctly’. Blogging is for ideas, views, concepts, and opinions, not to promote your product.

Delhi School Of Internet Marketing

The customer is very savvy and if they are on the Internet looking at your blog, they know what to expect, so do not insult them. A company designs a blog concept that includes a customer response section. A plan is developed to determine who from the company will post to the blog (ex. CEO, CFO, CMO, Technical personnel, etc.). Lastly, there should be someone monitoring the process to ensure that there are timely blogs being posted, and that the goal to draw readers to the blog and to engage the customer to create a dialogue via blog responses is being met. If not, then change your focus and energy to work on things that are working for you now and do not waste valuable time. You can always return to the idea at a later time.

Arizona Top 10 Internet Marketing Tips for Beginners

Websites: With all the tools that are available to buy a website domain name, then buy the hosting services on the Internet, and finally build a website in minutes, it is no wonder that the value of what is present on a website has more form than function. In addition, there seems to be a new website technology popping up every day, and these new technologies are always looking for a website so they can test out their solution, and the perceived leap frog begins.How many websites are technically ‘cool’? The website has all the latest tools such as RSS, podcasts, streaming video, flash, and 360º viewing.Are you engaging and retaining valued customers? Are you drawing in new customers? Is the website the alter ego of the company? Does it reflect the business beliefs, brand values, and customer requirements? Does your website reflect the values and image that you are presenting in other mediums?

Internet Marketing Description

If your response to the questions is no, then you are reacting to external pressures and not following your business and marketing plan.The value of your website is not in how cool it looks, but does it reflect your values as a business, or how you want your products to be viewed, and will it retain existing customers while attracting new customers. Will it drive top line exposure and bottom line revenues? Many of the new tools are not search engine compatible, thus what you see is not what the computer driven search engines see. One of the goals of a website it to provide 24 X 7 visibility, to submit your products and band in a manner that the search engines can catalog the information and return it as a search result when potential customers are searching for services and products.

Internet Marketing Strategies - Where Do I Start?

Are you engaging and retaining valued customers? Are you drawing in new customers? Don’t build in the latest tools just because they are available. Stop, Think, Act, and Develop the website that reflects the business’s values, the brand and product information in the manner that your store and sales representatives are presenting it.Social Networks: Joining a new social network has become as easy as1) Open your email, 2) Read a message from an acquaintance, friend, family member, or long lost business associate, and 3) Click on the invitation link.

Improve your Business Cards and Enhance your Sales

Coaching is unique because it makes a special promise: transformation. At the root of any desire for personal development is the expectation that, every time they have an encounter with their coach, they have some how changed from the person they were into the person they more prefer to be. Instead of focusing your communications, this includes all marketing materials as well, on subject areas or benefits, concentrate on lives -- the kind of person you help create. This isn't merely an issue of who they can become; it includes values, ethics, the sense of personal mission, and what people want to accomplish within their life times. In this way, you can reach beyond the practical considerations within the decision making process to speak to the individual underlying core: a person’s dreams. Here are a few ways to make your communications more personal, and directed towards their dreams, thus, making it more appealing and attractive: 1. Speak and Write to Their Values In any coaching communications, two of the most important words you can use are "we believe." Even the most practical personal development desiring person believes in something. Tell prospective clients what your coaching stands for so that they can evaluate whether they share your coaching values, which is the same as your personal values if you are solo. This step helps filter that would most likely not be a match anyway. After all, in a country crowded with coaches, your values can be your greatest distinction. Maybe your coaching encourages an entrepreneurial spirit through projects or creative approaches to familiar problems or challenges. Some people prefer the word challenge, so I included both. Put your coaching values front and center. 2. Connect Benefits to Ambitions Describing what people are going to learn, such as living their lives by their values or building a strong personal foundation isn't enough; you want to show how coaching helps them reach their goals. Instead of writing mere descriptions, write stories with the prospective coachee as the potential hero. Tell readers how your fieldwork prepares them for real-world experiences, how your group coaching hosts relationship opportunities, how your teleclass sharpens them, changes their critical-thinking, or decision-making skills. 3. Use Endorsements and Case Studies Selecting a coach can be intimidating and overwhelming even for the most courageous people. An endorsement, in an ad or printed material created for sales, shows how your coaching welcomes and works with people just like them. Case studies is a step up from endorsements by actually describing in some detail the transformation story -- how a person from one kind of background acted on her ambition and was able to move forward through your program or by working with you. Conclusion These techniques also work well for service or products communications if you also offer teleclasses, workshops, or group coaching programs. Actually, not that I think of it, it works in all personal development communications. © Copyright 2004, Catherine Franz. All rights reserved. ZZZZZZ